Real Estate Salespeople ...
Here Are ALL the Prospecting and
Listing Letters you Need to Increase
Your Sales ... Dramatically!
...
Without Wasting Precious Prospecting Time and Without Spending
a Fortune Getting a "Professional" Copywriter to Write
Them for You - They're Easy To Adapt and Use Too!
Brisbane: 2.43pm
Dear Real Estate professional:
You
know it - to create a real "WOW" impression
with potential sellers and buyers, your letters, your flyers,
your marketing submissions must sell just as persuasively
as you do face-to-face.
So - to ensure your material does SELL
in the most powerful way possible you could engage a talented
copywriter who is a specialist in direct marketing and has specific
real estate experience.
To do that, you'd pay a good writer
anywhere from $2,000 to $4,000 (or more) for the development of
a strategy and copywriting.
That's a lot of money for an individual
salesperson to afford by themselves.
Here's A Much More Affordable Way
We realise
that in the real estate profession, most sales people work on
their own or in small teams so they are on a limited budget so
many can't afford our fees.
That's why we decided to develop The
Words that Sell "Real Estate Letters" series which contains
our winning real estate proposal and letter templates ready for
you to adapt in your own business.
You can now have a dynamite presentation
for a fraction of the cost ... with Words that Sells' Real
Estate Letters that Sell.
"the
best female copywriter in the world" ... Paul
Dunn - founder, Results Corporation and CEO, Resultsnet
Australia
Written By Someone Who Is An
Expert At Creating Real Estate Marketing
Material That Sells!
When it comes
to writing real estate marketing collateral that SELLS
Kris Mills of Words
that Sell really is a pro.
Kris has delivered incredible results for dozens upon dozens of real estate agencies around the
country.
Kris' client list readslike a "who's
who" of real estate with many former and current real
estate agencies of the year on her books.
"Kris
is by far the most talented direct marketer I’ve ever seen.
And I’ve worked with a pile of ‘creative’ types who are driven
by ego and not results. Our investment in her words and strategies
has paid us back60 times over - millions of dollars!"
Martin Josselyn — Managing Director, Wealth Guard — Sydney
For less than the cost of running an ad in one edition
of a newspaper, you can have your own professionally copy-written,
easily tailored marketing submission template, ready to create
your own wow impression with sellers.
Or, for a little more than that you can have dozens
of prospecting, nurturing, referral and alliance letters that
sell.
Great salespeople are great at selling face-to-face
but what often lets them down is their written presentation.
Now, with Words that Sells' Real Estate Letter Templates you can
ensure all your letters embody salesmanship in print.
There are 3 options to choose from - listing, prospecting
or "the works". Just select the package that suits you best.
"Kris Fitzsimmons is a real Australian success
story. She’s an amazing master of writing hard selling copy.
The results they get for their clients are almost legendary."
Peter Sun — Peter Sun Marketing, maverick mail order entrepreneur
and one of Australia’s direct marketing legends.
Easy to Adapt. No Difficult
Software. No Formatting. Start
Sending in Minutes!
There's no need to waste
time trying to write, type and format your own letters. Just
download these winning, pre-formatted letters into your word processor,
personalize them to your tastes and you'll be off and running
in minutes.The letters are in MSWord compatible format and the
bonuses and reports are PDF documents.
Whether you are an experienced real estate salesperson
or you're just starting out, there is an option to suit everyone's
needs.
Here Are 3 Options to Choose
From ... One For Every Need
Option #1 - Listing Pack
Item
Listing
Kit
2
persuasive real estate marketing proposal templates ...
1 in a letter format and the other in a 40 page desktop
published format where you can pick and choose from whichever
sections you like and adapt them to your own situation;
2
pre-listing letters - 5
page personal letter designed to build rapport and give
an understanding of that particular agent's expertise.
How
to Create a Wow With Your Prelisting Package - compilation,
inclusions and design suggestions to have a wow impact.
You Pay:
$97.00
"I would recommend the letters
to all salespeople as they are professionally laid out and could
be very effective in any business strategy. Even modify them
to suit your own personality.
I am very happy with what I purchased and will use them throughout
my career (hopefully long and prosperous)."
Mick Powell
Ray White, Goodna
Option #2 - Marketing Letters Pack
(53 letters)
Item
Prospecting
Kit
The
"Private Seller" series - A staged campaign
containing 4 letters to be sent out as a "drip
feed" campaign over the course of a 6 - 8 week marketing
campaign.
The "Absentee Owner" series - Another 4 letters
strategically designed to build rapport using a unique 4
step process that sets you apart from other agencies.
10 miscellaneous prospecting letters with themes that
cover seasonal events including New Year and Spring, renovate
or sell, garage sales, and other popular motivators and
indicators.
7
prospect follow-up letters - for people who are tossing
up which agency to go with, or the timing just isn't right.
These letters are designed to add to your sales message
further, build rapport further and also help position you
as the 'stand out' agent in the area.
6
referral letters - to help increase your generate more
word-of-mouth business.
5 strategic alliance letter designed to help new salespeople
establish contacts.
11
Seller and Buyer Nurturing letters which include topics
like "congratulations on sale", "settlement
congratulations", feedback campaigns, anniversary letters,
and more. ($87 value)
4
Prospective Buyer Letters which help introduce a listed
property to targeted buyers in the area and also nurture your
relationship with select prospective buyers you have on your
books. ($29 value)
"Building a Referral-Based Business" by Kris
Mills (ebook) - this 23 page
report explains a comprehensive system for generating referrals
(RRP $37) systematically and more powerfully than ever before.
It also contains sample scripts and letters you can use
to maximise your referrals .
"Telephone
Handling Skills to Increase your Sales" by Kris
Mills (ebook)
Testimonial
gathering script and template
You Pay
97.00
"You will not recall it but at the time you
wrote a personal profile for me. I read your book, and still refer
to it on a daily basis – extract of "Top 25 Advertising
words" hangs besides the monitor.
I am not from an Office background and I do admit I struggle with
advertising text. My wife proof reads ever letter on my behalf.
Well the first 12 months have been good with in excess of $220k
commission to the office.
The coming year is promising but one thing I have learnt is the
deal is not done to after settlement. Strict time devotion to
marketing is just as important as attending a settlement.
Trevor Morgan - Real Estate Agent
Option #3 - "The Works" Package (containing option 1, 2 and more)
Item
Worth
Included
All the
letters and other material inside the prospecting kit
(above)
$287.00
All the
letters inside the listing kit (above)
$147.00
Advertising and Marketing Toolbox Dozens more spreadsheet, analyses, briefing forms, brainstorming
and planning tools and checklists. (100 + pages on CD)
$67.00
How
to Create a Sales Explosion With Every Ad This 200 page copywriting manual is filled with priceless
pearls to help you create winning ads
$67.00
Headlines that Sell - 1000's of powerful headlines including
300+ real estate advertising headlines
$37.00
Power Word Thesaurus - never be stuck for a word again. This
guide contains 1000's of powerful advertising words categorised
for easy reference.
$27.00
Total Value:
$632.00
You Pay:
$294.00
Buy now and SAVE a further 50%
$ 147.00
That's tremendous value!
Before you decide which package is right for you, just
take a few moments to find out mroe about some of the other components
inside our "Works" package.
More Advertising and
Copywriting How-To's Than You
Can Poke a Stick At ...
Inside "How
to Create a Sales Explosion
With Every Ad and Letter You Write"
FREE
to purchasers of the "Works" package
This
200 page guide is filled to the brim with valuable marketing
and advertising wisdom including ...
468 hot ‘home grown’
headlines and opening paragraphs spanning 70+
industries. Here, we’ve done all the thinking
for you. Just look up this section and you’ve
got a truckload of headline ideas at your fingertips.
You’ll never be stuck for a headline idea again.
43 do’s and don’ts
of advertising — how to write like the
world’s greatest copywriters even if you're not
that crash hot at writing.
19 common advertising mistakes
that most businesses make and how to avoid
them.
"Positioning" techniques to
make your product or service look incredibly valuable.
How to convince your reader (with hard
core proof) that your product or service is the best
value for money they've seen anywhere.
An unusual style of ad that outpulls
conventional ads three to one.
Features, Advantages and Benefits
- when to use this "age old" principle
and when to avoid it like the plague.
The AIDCA formula vs the Problem,
Agitation Solution principle ... both of these
formulas work famously. Discover which formula works
twice as well in which situations.
The "negative" ad
... in 80% of situations it doesn't work but in 20%
of situations it can work twice as well as a positive
ad. Learn how to recognise when to use a negative ad
to skyrocket your sales.
Little known tricks to save up to
50% or more on ad placement.
What size should your ad be?
Find out surprising statistics that reveal the answer.
Which day of the week is best to advertise?
The 6 vital factors that can make or break
your promotional efforts.
How to get great results promoting a price-sensitive
product that is far more expensive than your competition's.
Where to advertise? How to reach your
target audience in the most "value for money"
way.
One step, two step or three step? What
these forms of advertising are and how to recognise
which is likely to work best in your specific situation.
The secrets of making big money with classified
ads.
How getting a client to write your ad
for you is one of the most powerful ads you can ever
have. Discover how to construct "endorsement"
or "testimonial ads" in the most convincing
manner.
The logic/emotion mix
... the techniques that copywriting pros use to help
reader's justify their interest in the product with
logic.
37 layout tricks to increase readership
by up to 1000%. It’s often the seemingly
simple things that have profound results. You’ll
learn everything from the types of photos to use right
down the size of your lettering.
The secrets of writing banner ads that
work.
How to create a ‘knock-em-dead"
offer — plus dozens of examples to choose
from.
6 sure fire ways to make your prospect
realise that your offer is incredibly valuable.
A whole host of cutting-edge direct marketing
secrets and tactics that enable you to win new clients
in unique, leveraged ways, raise your prices and have
your client love you for it.
13 buyer psychology principles to maximise
the value of each sale.
Where to advertise and how to test and
measure your results.
Specific tips on different forms of advertising
including newspaper ads, classifieds, Yellow Pages ads,
banner ads and more.
The "Law of Specificity" ...
what it is and why it is so critically important when
talking figures.
14 ways to word a "call to action"
that gets people so excited they drop everything they're
doing and order immediately.
When to include an offer in your advertising
and when not to.
Placement secrets to ensure your ad is
seen first when someone turns to your page.
Little known tricks to create a Yellow
Pages ad that can triple your sales.
... and loads more.
Advertising and
Marketing Toolbox
FREE
to purchasers of the "Works" package
... featuring dozens more spreadsheet,
analysis, briefing forms, brainstorming and planning tools
and checklists (worth $97.00).
Key
Buying Motives Ideas Generator
Advertising
Brief
Print
Ad Strategy and Creative Checklist
Advertising
Formula Flowchart
Yellow
Pages Ad Creation Checklist
Newsletter
Creation Action Plan
Brochure
Creation Action Plan
Design
Brief
Communications
Strategy Worksheet
Key
Benefit Identifier
Copywriter
selection guidelines
Graphic
designer selection guidelines
Seminar
Registration Form
Product
Order Form
Press
Release creative checklist
PR
Communications Strategy checklist
PR
Communications Plan
Marketing
Planning, Analysis and
Brainstorming
Ideal
Client Identifier
SWOT
Analysis
Lifetime
Value Calculator
Advertising
Goals Analyser
Strategy
Brainstorming Worksheet
Response
Monitoring form
Media
Plan Analysis
Seminar
Coordination Checklist
Seminar
Marketing Checklist
Marketing
Needs Analysis
Pillar
Marketing diagram
Media
Selection Worksheet
Media
Planning Worksheet
Client
Needs Feedback Survey
Break Even Analysis and Comparison
Cash Flow Statement
Sales Projections Spreadsheet
Marketing Budget Spreadsheet
Business Profit Drivers Calculator
Customer Lifetime Value Calculator
Return on Investment Calculator
Brainstorming
Consultation Questionnaire
Advertising
Feedback form
Client
Communications Planner
Customer
Segmentation Formula
Contact
Cycle Flowchart
Unique
Selling Proposition
Worksheet
Mailing
List Selection Checklist
Direct
Mail Creative Checklist
Marginal
Net Worth Spreadsheet
3
ways to grow your business
spreadsheet
Seminar
Feedback Survey
Cross-selling
Checklist
Sales
collateral checklist
Contact
Schedule
Prospecting
Checklist
Competitor
Comparison Survey
Customer
Frustrations Survey
Market
Research Checklist
Customer
Service Feedback Survey
Testimonial
Gathering Feedback Survey
Venue
Selection Checklist
Media
Spend Analyser
Alliance
Checklist
Now for the Bonuses in Detail ...
BONUS
1.
Power Word Thesaurus ($27 value)
Never get stuck for the most
persuasive word again - it's virtually an advertising
thesaurus. Words influence people in different ways.
Two words with the same meaning can
have a dramatically different impact on the reader.
The different the effect, the different the results.
This valuable e-guide gives
you 1000's of powerful advertising words, categorised
into easy-to-follow sections. You'll also find hundreds
of headlines and phrases that pack a punch plus the
top 25 advertising words of all time.
BONUS
2. Telephone Handling Skills to Maximise
Your Sales ($26 value)
This
comprehensive report shows you how to maximise the sales
value of very telephone call both inbound and outbound.
It includes rapport building techniques, sample scripts,
scripting tips, dialogue mannerisms and more.
BONUS
3.
How to Build a Referral-Based Business ($27 value)
In
an offline (as well as online environment) referrals
are a high profit, high leverage way to dramatically
increase your profits. This eguide steps you through
the process of attracting massive amounts of referrals.
BONUS 4.
FREE Scientific Advertising
This
is an advertising classic written by a man who is considered
to be the father of modern advertising, Claude Hopkins. Hopkins
insights into how the human mind words and how to create copy
that sells, are still very much valid today. This text is considered
to be a "bible" for any advertising professional.
Full,
365 Day Money-Back Guarantee!
I
personally guarantee that if you put in an honest effort
to use one or more of these proposal formats you will
see a significant increase in your conversion rates.
But,
if you use the letters and they don't outperform your
previous efforts, and you're not 100% satisfied, just
let me know and I'll provide you with an immediate refund.
PLUS, the FREE bonus gifts are yours to keep no matter
what. The guarantee applies for a full 60 days.
Kristina
(Kris) Mills
CEO - Words that Sell Pty Ltd
To place your order, simply
click on the relevant link below. Once your payment has been
accepted you will receive instant access to the letters.
4 EASY Ways to Order
1. Pay by Credit Card and
receive the material instantly!
Click on a button below to purchase
through a Secure Network.
Once your card has been approved
you will be taken to our Private Website where you can download
the online manuals and information.
Try it NOW!
A. Click here to purchase
any of the options using Mastercard, Visa or Bankcard.
Option #1 - Listing Letters
Kit
Single User: (download
only)
Option #2 - Prospecting
Letters Kit
Single User (download only)
Option #3 - Works Package
2. Pay by Cheque
If you prefer, you can print
out the order form (click here to go to order page) and send a
cheque for the full amount in Australian dollars to Words that
Sell, PO Box 5645 Stafford Heights Qld 4053 Australia. Australian
businesses send a cheque in Australian dollars.
3. Send credit card details
via fax
If you aren't comfortable punching
in your credit card details on the Internet and you'd prefer to
fax an order, just print out the order form (click here to go
to order page), fill out your details and fax your completed order
to 61 7 3353 6283. Orders processed within 24 hours on weekdays
and 72 hours on weekends.
4. Pay by Telephone
You can phone your order through
by telephoning 61 7 3353 1107.
"Switched
on marketing mind and rare advertising talent, but it’s more
than that. It’s ‘street smarts’. She KNOWS what gets results!"
Robert Nixon — leading advisor to the accounting profession.
"Kris
Fitzsimmons is easily one of the top 5 direct response copywriters
in this country. I’ve worked with international copywriting
legends like Bob Bly and Kris is right up there in that category.
Great DR copywriters are as rare as hens’ teeth in Australia."
Peter Nicholas — CEO, Cat Media
Have
You Grabbed Your Free Real Estate Marketing Tips Yet?
...
packed with ideas to increase your sales conversions, use
the internet as an efficient sales and nurturing tool and
generate more client loyalty. Just fill out your details
below and you will also receive "26 point marketing
submission checklist", "Do your real
estate marketing proposals make the grade ... really?"
and "Agent profiles ... sleeping pill or inspiring?"
Words that Sell Pty Ltd
PO Box 5645 Stafford Heights Qld 4053
Telephone: 61 7 3353 1107 Facsimile: 61 7 3353 6283
You
know it - to create a real "WOW" impression
with potential sellers and buyers, your letters, your flyers,
your marketing submissions must sell just as persuasively
as you do face-to-face. 
This
comprehensive report shows you how to maximise the sales
value of very telephone call both inbound and outbound.
It includes rapport building techniques, sample scripts,
scripting tips, dialogue mannerisms and more.
In
an offline (as well as online environment) referrals
are a high profit, high leverage way to dramatically
increase your profits. This eguide steps you through
the process of attracting massive amounts of referrals.
This
is an advertising classic written by a man who is considered
to be the father of modern advertising, Claude Hopkins. Hopkins
insights into how the human mind words and how to create copy
that sells, are still very much valid today. This text is considered
to be a "bible" for any advertising professional.
...
packed with ideas to increase your sales conversions, use
the internet as an efficient sales and nurturing tool and
generate more client loyalty. Just fill out your details
below and you will also receive "26 point marketing
submission checklist", "Do your real
estate marketing proposals make the grade ... really?"
and "Agent profiles ... sleeping pill or inspiring?"