Latest News

Long Copy vs Short Copy: The Truth
  Kristina Mills   It’s a highly contentious issue and some people will fight with me on this topic and swear that it can’t possibly be true. As strange as it may s...
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How to Add an Extra 22% To Your Revenue … Virtually Overnight
  Kristina Mills If you’re in Oz you’ll know it’s the start of a new Financial Year so it’s a time to start reflecting on how well you did or didn’t do in the last 12 months. ...
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Should Small Business Owners Worry About Search Engine Optimization?
By Shane Mills    Anyone involved in small business will tell you it can be tough. You’re so busy selling and working IN your business it’s hard to find time to strategically grow ...
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How To Use Video To Explode Your Online Sales…
By Shane Mills   The other night, a friend asked me how he could increase the conversions from his company’s website quickly and easily. I thought about it for a moment and s...
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The “What If” Communication Technique That Wakes Up People’s Brains And Excites Them
Kristina Mills Have you ever noticed that some people are great at remembering people’s names and phone numbers, while others seem to be hopeless at it? That’s because everyone learns ...
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Copy Makeovers PDF Print E-mail

If you have copy that you think is written fairly well and you feel it hits the spot strategically, and perhaps you’re on a tight budget, maybe all it needs is a bit of a makeover to trim off those flabby words and polish away the dullness.

One of our "Words that Sell" approved writers can give your tired copy a new lease on life at a fraction of the cost of starting from scratch.

This service includes:

  • Taking any piece of copy, reading it and adding life and sparkle too it.
  • Cut out “fluff” and puffery.
  • Clearly spell out the benefits of the product or service.
  • Bring dull words to life. Or if you like, add sizzle to the steak.
  • Rewrite the copy so it engages your reader and excites them into acting.
  • Create a new headline or opening paragraph that attracts attention
     
    It doesn’t include:
  • Advising you on strategy or offer
  • Reviewing additional marketing material with the view of including bits and pieces
  • Researching your business and/or pinpointing your USP
  • Adding extra features or benefits that aren’t already included in the existing copy
     
 

Testimonials

Paul Dunn

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"the best female copywriter in the world" ...
Paul Dunn - founder, Results Corporation and CEO, Resultsnet Australia

 

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"Amazing results"
Rob Nixon - Australia's leading advisor to the Accounting Profession

 

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"After you guys re-wrote my message - You managed to increase my online sales by a real 48% and my existing customers are now recommending it to all their friends because they love it so much!"
Chris Elmore - Guitar Tips

 

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"Kris Mills has taken the pain out of writing tenders and proposals, so that you have a distinct competitive edge that makes you head and shoulders above everyone else bidding for your customer's business. Kris you are a genius!!!"

Keith Abraham - Best Selling Author - Professional Speaker